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GullySales

Manufacturing · Food, chemicals, pharma and medical

We make good formulations, but buyers only reach us through a middleman.

A pharma unit sells to other businesses: marketing companies that want a product made, distributors, institutions, exporters. None of them buys on an advertisement. They check the licences, ask for the plant details, request samples, and visit.

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Pharmaceutical staff inspect sealed medicine packs in a cleanroom

In one paragraph

Pharmaceutical manufacturing sales and marketing is the work of making a drug maker or contract manufacturer visible to the companies, distributors and procurement teams that buy from it. GullySales builds the capability pages, enquiry handling and follow-up that carry a business buyer from first search to a signed arrangement.

The unit that loses is not the one with the weaker product. It is the one whose website says nothing a buyer can check, whose quotation went out and was not followed, or whose enquiry from an overseas importer sat for a week.

What you may say in public is limited, and the limits change by product. We write about your plant, your capabilities and your process. Claims about what a medicine does, and which approvals you hold, are written only as your regulatory adviser confirms.

Last updated 16 Oct 2026. Licence, certification, labelling and advertising rules for pharmaceutical manufacturing differ by product and change. We describe them in general terms, so check the current position with your own adviser or the regulator before you publish a claim.

Who it is for

This is written for you if pharmaceutical manufacturing is what you make or sell.

  • Formulation units making tablets, capsules and other dosage forms
  • Active ingredient and intermediate manufacturers
  • Contract and loan-licence manufacturers looking for brand partners
  • Makers of nutraceuticals and herbal products sold to marketing companies
  • Suppliers of pharma packaging to drug manufacturers

Not for

It is not the right fit if.

  • A business that wants to advertise prescription medicines to the public; that is not what we do and your adviser will explain the rules
  • A unit that expects us to make or imply health or cure claims
  • A company that cannot yet show its plant or its documents to a visiting buyer

How buyers choose

What decides who wins in pharmaceutical manufacturing.

  1. The plant dossier

    A marketing company or distributor asks for the company profile, the product list, the plant layout and the licences held. They compare dossiers before they compare rates.

  2. Sample and a plant visit

    Samples are examined, and a buyer or their quality team comes to look at the plant. A site that is well kept and a person who explains it well count for a lot.

  3. Quality system and audit readiness

    Buyers ask about the quality system and expect to audit. What you can show and what is confirmed by the certifying body is stated carefully.

  4. Price per unit and minimum order

    Contract buyers compare per-unit prices and minimum batch size across several units, and the response time to the first enquiry is part of the picture.

Where orders are lost

What usually goes wrong when you sell pharmaceutical manufacturing.

In the words owners use on the first call.

  • “Our website says nothing a buyer can use”

    A page of stock photographs and a licence number does not answer the questions a brand owner asks. Capabilities, batch sizes and dosage forms are missing.

  • “We get enquiries and cannot tell which are serious”

    Genuine marketing companies and casual price collectors write the same one line. Nobody asks the questions that sort them.

  • “The overseas importer wrote and we replied too late”

    An enquiry from a distributor abroad, answered after a week, goes to the next unit on their list.

  • “Third-party manufacturing deals take a year to close”

    A long deal needs steady contact. Without a follow-up routine, interest cools between the sample and the visit.

What we do

What you get for pharmaceutical manufacturing.

Each deliverable and what it is there to change.

  1. Capability pages by dosage form

    A brand owner sees what you can make and at what scale before they write.

  2. A plant visit guide

    What the visitor will see and which documents are shown, so a visit is organised and not improvised.

  3. A qualifying form for business enquiries

    Asks who they are, what they want made and in what quantity, so a serious request is answered first.

  4. A sample and quotation tracker

    Lists what was sent to whom and who owes the next call. It stops interest cooling.

  5. An export reply pack

    Documents sent to an overseas buyer with the first reply, assembled once and reused.

How the result is measured

  • Qualified business enquiries
  • Quotation requests received
  • Follow-up done on each quotation and sample
  • Plant visits arranged
  • Trial orders and first batches won
  • Repeat orders and loan-licence arrangements renewed

Recorded as a baseline before work starts, so every later report has an honest comparison.

How it works

From your first message to the first report.

No open-ended retainer. Every step gives you something in writing.

  1. First

    Your brief

    You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.

  2. After the brief

    A conversation and a written scope

    We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.

  3. Before work starts

    Baseline recorded

    The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.

  4. After the baseline

    The first fix goes live

    The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.

  5. As agreed

    Report against the baseline

    What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.

  6. At renewal

    Renew on the numbers

    The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.

What the work involves for pharmaceutical manufacturing

  1. 1

    Read your capabilities and enquiry history

    We go through the dosage forms you make, the enquiries you receive and what happened to the last few quotations.

  2. 2

    Set up the capability pages and plant pack

    Each dosage form gets a page, and the plant documents are gathered into one pack your adviser has seen.

  3. 3

    Fix the enquiry and sample path

    The form, the call script and the tracker are joined, so each enquiry has an owner.

  4. 4

    Approach brand partners and distributors

    Lists are built by region and range, and approaches go out under your name with your approval.

  5. 5

    Report against the baseline

    Enquiries, quotations, visits and orders are compared with the record taken before work began.

What we need from you

What to have ready before we talk.

None of it has to be tidy. We read what you have.

  • Your website link, or a note that you do not have one
  • Dosage forms and capabilities you want to offer
  • Plant photographs and a layout you are comfortable sharing
  • Licences and certificates you hold, as your adviser allows them to be shown
  • Recent enquiries from marketing companies, distributors or importers
  • Quotations sent in the last year and what became of them

Export and new regions

Selling pharmaceutical manufacturing beyond your home market.

Where you sell decides standards, documents, payment terms and freight. We work from Bengaluru and have no overseas office, so for a new region we start from your own enquiries, your existing buyers and the directories you already use.

  1. Importers and registered distributors

    Overseas pharma buyers are usually importers, distributors or marketing companies in regions such as Africa, South-East Asia and Latin America. We begin with your own export enquiries and existing buyers.

  2. Dossiers and registrations

    Many countries require product registration and a dossier before sale. What each country asks is for your regulatory adviser to confirm, and we do not state it.

  3. Language, time zones and samples

    Replies, samples and calls run across time zones and sometimes languages. We set the follow-up around the buyer's working hours.

FAQ

Questions about selling pharmaceutical manufacturing.

Not here? More answers, or ask on WhatsApp.

Can pharma units be marketed online?
Business-to-business capability marketing is possible. Public promotion of medicines is restricted and differs by product, so your adviser reviews anything that talks about the product itself.
What do marketing companies look for before choosing a manufacturer?
Licences, the plant, the quality system, the dosage forms you can make and a reasonable minimum batch. They check these before they discuss price.
Can you list my licences on the website?
Only the ones you hold and your adviser is comfortable showing. We do not state or imply approvals you have not confirmed.
Will you contact marketing companies for me?
We can build the list and send the approach under your name, with your approval of the message. The relationships are yours.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on what is being changed and how many of the people who matter see it. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever the work touches, such as your profiles, your website or your accounts, and time with the people who can answer our questions.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

Makers of pharmaceutical manufacturing also need

This page is part of the manufacturing section. The hub also lists every manufacturing industry we write for.

Why us

Why owners pick GullySales over an agency.

  • Marketing and sales, as one job

    Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

  • The person on the first call does the work

    No account managers in between. You are never handed to someone you have not met.

  • A baseline before anything starts

    Your numbers are written down on day one, so every later report compares against something honest.

  • The fee in writing, split three ways

    Our time, your media spend and production on separate lines. You always see what goes to us.

  • No guarantees we cannot keep

    The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.

  • One office, and we say so

    Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.

Engagement options

Ways to work with us.

Pick the size of commitment that fits. Every option starts with your brief and a conversation.

  1. Option 1

    The conversation on its own

    A call after you send your brief. It says honestly whether you need outside help, and many fixes are ones your own team can make.

  2. Option 2

    One fix, scoped

    Start with the fix that matters most, such as reply time or follow-up. The fee is in writing before anything starts.

  3. Option 3

    An ongoing programme

    We run the work, report against the baseline, and you renew on the numbers. The term and the reporting are agreed in writing first.

  4. Option 4

    Guidance for your own team or agency

    We plan, brief and check the work of your in-house team or current agency, instead of replacing them.

Your brief

Tell us what you need, and we will read it before we call.

Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.