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Industries · Manufacturing & Industrial

Buyers pick tile, stone and glass by eye, so the lot you show must be the lot they get.

A buyer scrolls through photographs of slabs, tile designs or glass types on a phone, picks one, and asks for a rate on a list of sizes. Whoever replies first with a clear figure, a true photograph of the lot and a firm statement of what is in stock keeps the conversation. A reply that waits for a visit loses it.

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

A builder and supervisor inspect paving blocks in a materials yard

In one paragraph

Tiles, stone and glass manufacturing covers ceramic and vitrified tiles, granite, marble, natural stone and glass, sold by area or size to dealers, builders, fabricators, glaziers and architects. GullySales looks at how your stock is shown, how a size list or area becomes a quote, and how a lot is traced when a complaint arrives.

Ceramic and vitrified tiles reach dealers' display walls, granite, marble and natural stone reach yards and fabricators, and glass reaches glaziers and builders. All six are hard, flat, fragile and sold by the square foot or metre, and all six are specified by an architect or designer who may never place the order.

Last updated 18 Oct 2026. Rules on what you may advertise differ by trade and change. This page describes them in general terms only, so check the current position with your own adviser or regulator.

6 kinds of business

Each kind of business in tiles, stone & glass sells a little differently.

Open the page closest to yours for how its buyers choose and what we would fix first.

Ceramic tile manufacturers

Wall and floor ceramics move through dealer showrooms. Display space and each new design are what get the range stocked rather than left in the godown.

Read the page for ceramic tile manufacturers

Vitrified tile manufacturers

Premium slab sizes and finishes are specified by architects and designers, who may name a rival by code. Dealers hesitate over large formats, so display space and project-desk quotes are the work.

Read the page for vitrified tile manufacturers

Granite processors

Buyers pick stone by colour and finish from lot photographs before any visit, so clear slab listings and a prompt quotation by size matter to fabricators and exporters.

Read the page for granite processors

Marble processors

The mason or architect sends the homeowner to the yard, and buyers walk the stack. A whole-job quote for cutting and polishing, stock pages by name and lot, and a written record of each visit support the sale.

Read the page for marble processors

Natural stone manufacturers

Sandstone, Kota, slate and limestone reach architects and garden designers from samples, while the specification is being written. Stone pages, specification sheets and a record of each sample box fit the trade.

Read the page for natural stone manufacturers

Glass manufacturers

Glaziers shop on rate per square foot and send size lists as a photograph of a handwritten page. A processing sheet, a quote path from that list and a delivery record that covers breakage serve the trade.

Read the page for glass manufacturers

What they share

What usually goes wrong across tiles, stone & glass.

Whichever of these you run, you will probably recognise most of them.

  • “The photograph is not the product”

    Colour, finish and surface look different on a phone, in a showroom and on a wall. Buyers choose from our picture, and a mismatch becomes our complaint.

  • “We cannot trace a complaint to a lot”

    Tiles are made in batches, stone comes out in lots, and glass leaves a production run. When a piece looks wrong, we cannot say which lot it came from or who else received it.

  • “Breakage on the road and at the site becomes our loss”

    Each of our products is fragile and heavy, and a cracked piece is noticed on arrival or after fitting. Without a delivery record and photographs, we argue from memory.

  • “Sizes and areas reach us in a form that cannot be quoted”

    A tile order comes as an area, a stone order as cut sizes and a glass order as a handwritten list sent as a photograph. Each waits for someone to retype it before a rate can be given.

  • “The rate per square foot is the only line buyers compare”

    Thickness, grade, finish, packing and delivery sit behind the figure, but the figure alone travels. A rival quoting lower wins before anyone asks what is inside.

  • “The architect or designer who specifies is not the one who orders”

    The specification names a code, a colour or a brand, and the order goes to a dealer or yard. If we have not met the specifier, our product is not in the document.

Where to start

What to fix first in tiles, stone & glass.

In the order we would look at them. Your own enquiry records may change the order, and we would say so.

  • Build one photograph library by product, with size, thickness, finish and lot marked, and retire a lot when it is sold out.
  • Set up a single way to send sizes or areas, such as a form or a template message, so that every request can be quoted without retyping.
  • Record each delivery with photographs at loading and the signed receipt, so that a breakage claim is settled from the record.
  • Keep a sample register: what went to which architect, designer, dealer or fabricator, in which colour, and what came of it.
  • Put the thickness, grade, finish and delivery terms on each quote, next to the rate, in plain words.
  • Create a Google Business Profile for each factory, yard or showroom that receives visitors, with the true address, products and an answered number.

FAQ

Questions about tiles, stone & glass.

Not here? More answers, or ask on WhatsApp.

How should we photograph stock so a buyer can trust it?
Shoot each piece or lot in daylight, with a size marker beside it, and show the face, the edge and a close view of the finish. Name the lot on the picture.
Should we ask buyers for sizes in a fixed format?
Yes. A template or a short form for sizes, quantity and finish saves retyping and lets the first reply carry a figure.
Is it worth meeting architects and designers if dealers take the order?
The specifier chooses the product and the dealer fulfils it. A sample box and a plain specification sheet left with the specifier puts your name in the document that the dealer reads.
Do trade listings bring real buyers for tile, stone and glass?
Listings bring enquiries, some of them price checks. Their worth depends on a quick reply and on a record of which enquiries turned into orders.
How do we handle a shade or tint complaint fairly?
Ask for photographs and the lot number, compare them with your lot record, and keep the answer in writing. A buyer who sees you check the record is easier to settle with.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on what is being changed and how many of the people who matter see it. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever the work touches, such as your profiles, your website or your accounts, and time with the people who can answer our questions.

Your brief

Tell us what you need, and we will read it before we call.

Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.