Physiotherapy clinics · Email marketing
Send the exercise plan, and the note that brings a stalled patient back.
Email for a physio clinic is what goes out between sessions: the home exercise plan, the note to somebody whose course stopped when the pain eased, and the outcome update to the doctor who referred them. GullySales writes these and settles who sends which one.
A 90-minute audit call and a written, scored report. Turnaround, reporting and term are agreed in writing after the audit.
What email marketing means
Email marketing is sending planned messages to a list of past and prospective customers who have agreed to hear from you. It suits offers, updates and staying in touch with someone who is not ready to buy yet. GullySales writes and schedules these emails and tracks who opens, clicks and enquires.
Also for physiotherapy clinics
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- Branding and identity for physiotherapy clinics
- Buyer journey mapping for physiotherapy clinics
- Buyer personas for physiotherapy clinics
- Content marketing for physiotherapy clinics
- Digital marketing for physiotherapy clinics
- Lead generation for physiotherapy clinics
- Outdoor advertising for physiotherapy clinics
Sales and marketing for physiotherapy clinics, the overview.
For physiotherapy clinics
Where it usually goes wrong, and what we would do.
“The home exercise plan is the one email a patient opens”
It carries the exercises for this week, the warning signs and the name of the therapist who set them. Between two visits, that email is the only presence your clinic has in the patient's day.
“A stalled course needs different words from a booking reminder”
Someone who stopped at session three is not waiting for a slot. They feel better. The note that works explains plainly what a half-treated rotator cuff does when they go back to lifting, and leaves the decision with them.
“The referring surgeon reads email, and nothing else you publish”
An orthopaedic surgeon will not watch your reel. A four-line note naming the procedure and how the patient is walking, sent with the patient's agreement, is what brings the next referral.
What we do
What we deliver for physiotherapy clinics.
Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.
A home exercise email for each condition you treat
The exercises, the repetitions, the signs that mean stop, and the therapist's name, written once per condition so it goes out the same evening as the session.
Result: The plan sits on the patient's phone instead of a folded sheet in a bag.
Recovery-stage emails after a named surgery
A short series matched to the rehab stages after a knee replacement or an ACL repair, so the patient knows which week they are in and what comes next.
Result: A post-surgical patient stops guessing whether their progress is normal.
A note for the course that stopped
Written for the patient who went quiet once the pain eased, saying honestly what an unfinished course leaves behind, without a booking push.
Result: A stalled patient hears something other than book now.
A discharge email with the maintenance plan
What to keep doing after the last session, what to watch for, and the point at which this particular patient should come back in.
Result: The final session stops being the final contact.
A referrer list and the update that goes to it
Every surgeon, physician and gym trainer who sends you patients kept in one list, with a short progress note going back to whoever referred each patient.
Result: The doctor who sent you a patient hears what happened to them.
Addresses collected with permission and kept clean
Email taken at registration with consent recorded, bounced addresses removed, and no diagnosis anywhere in a subject line.
Result: You write to people who agreed to hear from you.
How the result is measured
- Open rate
- Click rate
- Enquiries from email
Recorded as a baseline before work starts, so every later report has an honest comparison.
Who it is for
This is written for these physiotherapy clinics.
- Sports injury and orthopaedic rehab clinics
- Post-surgical rehabilitation centres
- Neuro-rehabilitation clinics
- Prenatal and postnatal physiotherapy practices
- Geriatric and home-visit physiotherapy services
- Paediatric physiotherapy clinics
- Chronic pain management clinics
- Corporate ergonomics and workplace physiotherapy consultants
Not for
It is not the right fit if.
- You want a guaranteed Google ranking or a guaranteed number of leads. Nobody honest can promise either.
- You need enquiries by next week and have nobody to answer them.
- You want posts and reach reported, not enquiries and orders.
How it works
From your first message to the first report.
No open-ended retainer. Each step has a point in time and something you receive.
01 · Day 1
Free audit call
90 minutes with whoever handles your enquiries: how they arrive, how fast they are answered, where they are lost.
02 · After the call
Written, scored report
Six areas scored, fixes ranked by return and cost. If you want our help, the scope, the fee and the reporting come with it, in writing.
03 · Before work starts
Baseline recorded
Enquiries by source, reply time, conversion and cost per order, written down so every later month has an honest comparison.
04 · Month 1
The first fix goes live
Usually the cheapest one on the report: reply time, a follow-up sequence or the marketing-to-sales handover.
05 · As agreed
Report against the baseline
What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.
06 · At the end of the term
Renew on the numbers
The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.
How the work runs for physiotherapy clinics
- 1
Assess
We look at your referral relationships, reply time, course completion rate, and whether your website has a page for each priority condition.
- 2
Fix the response
A fast reply routine on phone and WhatsApp, with session reminders that reduce missed appointments.
- 3
Build condition pages
A page per priority condition, naming therapist specialisation and what a typical course involves.
- 4
Bring patients in
Local search, a referral programme with surgeons and doctors, and outreach to companies for workplace ergonomics.
- 5
Retain and complete the course
Course completion tracking, a rebooking call for any missed session, and a review ask once the course is finished.
Proof
What happened when owners fixed this.
Real clients, the work we did, and the result as it was recorded. Where no number was recorded, none is claimed.
Chord Road Hospital
- Situation
- Patients who knew the hospital trusted it. Patients who searched for a department or a treatment in the area did not find it.
- What we did
- Website rebuilt around patient needs
- Search visibility
- Social media on a schedule
- Review management
- Result
- Organic traffic increased 60% within six months
- Online appointment bookings increased 40%
- Social following grew 45%, and engagement on it rose 70%
Kerur Pain Clinic
- Situation
- The clinic had no website setting out its services, so a patient weighing it up had nothing to read before deciding to come in.
- What we did
- Competitors mapped
- A website that answers the patient
- On-page and local search work
- Link building and technical fixes
- Result
- No numbers were recorded for this engagement. The work is described in full in the case study.
Also worked with
Curtain Label · Difesa Security Services · Felicity Inn · Hands On CSR · Implevista · Kambar Group · Kalessi · LL Trust · Lucky Deals · Natural Gases · NavaShakthi Souhardha · NewCom Logistics · Proton Technical Services · SB Engineering · Shakthi Foundation · Shakthi Group · Urbanest · Insyde Studio · Venkateshwara Laser Tech · Vivara Studios
Why us
Why owners pick GullySales over an agency.
Marketing and sales, as one job
Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.
The person on the first call does the work
No account managers in between. You are never handed to someone you have not met.
A baseline before anything starts
Your numbers are written down on day one, so every later report compares against something honest.
The fee in writing, split three ways
Our time, your media spend and production on separate lines. You always see what goes to us.
No guarantees we cannot keep
The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.
One office, and we say so
Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.
#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.
The offer
Start with a free audit of how you sell.
It is useful on its own, whether or not you hire us.
What you receive
- A 90-minute call with the person who will do the work
- A written, scored report on the six places orders leak
- Every fix ranked by what it returns and what it costs
- The one thing to do first, and why
- An honest line on whether you need outside help at all
- If you do, the scope and the fee in writing
No invoice. No obligation. No sales script.
FAQ
Questions owners ask before they call.
Not here? More answers, or ask on WhatsApp.
Our patients are elderly and never open email. Is this worth doing?
What do we send a patient who has already finished their course?
Home-visit apps promise a physiotherapist within the hour. How do we compete?
Should our pages say how many sessions a condition takes?
How much does it cost?
How long is the contract?
How soon will we see results?
Who will actually do the work?
What do you need from us?
What if we are not happy with the work?
More for physiotherapy clinics
Everything else we would do for you.
- Apartment advertising for physiotherapy clinics
- Branding and identity for physiotherapy clinics
- Buyer journey mapping for physiotherapy clinics
- Buyer personas for physiotherapy clinics
- Content marketing for physiotherapy clinics
- Digital marketing for physiotherapy clinics
- Lead generation for physiotherapy clinics
- Outdoor advertising for physiotherapy clinics
- PPC and ads for physiotherapy clinics
- Public relations for physiotherapy clinics
- Reputation management for physiotherapy clinics
- Sales enablement for physiotherapy clinics
- Sales management for physiotherapy clinics
- Sales process for physiotherapy clinics
- Sales training for physiotherapy clinics
- SEO for physiotherapy clinics
- Social media marketing for physiotherapy clinics
- Video marketing for physiotherapy clinics
- Website development for physiotherapy clinics
- Local SEO for physiotherapy clinics
- Follow-up systems for physiotherapy clinics
- CRM for physiotherapy clinics
- Review generation for physiotherapy clinics
- Patient retention for physiotherapy clinics
- Referral marketing for physiotherapy clinics
- WhatsApp marketing for physiotherapy clinics
Or start from the overview: sales and marketing for physiotherapy clinics.
Your next practical step
Get a free audit of how you sell, and a scored report of where the work is.
90 minutes. A written, scored report. No invoice and no obligation.